Our Story

Bestowed with a distinctive aesthetic sense and a unique style, designer duo Jithu Joseph & Nithu Joseph has made a mark in the field of fashion by being one of the best designer boutique in Trivandrum .Whether it's their desirable creations for the rich and famous of the region or their exclusive designs for NRIs,their artistic finesse lends an exquisite flavour to any occasions.

Jithu Nithu Joseph not only share a professional relationship, but they are also a real-life partners with fabrics and collections on their minds. Taking their commercial and technical side further, the designer couple started their own studio in Jawahar Nagar a posh area of Trivandrum and started catering to the needs of fashionistas.

Their passion for fashion was clear while they were growing up. While Nithu studied fashion at the National Institute of Fashion Technology in Hyderabad, and worked with Shahi, K Mohan Industries developing designs for international labels All Saints, Banana Republic & Gap. Jithu attained his knowledge at Heriot watt university, Scotland,UK later working with international labels Roberto Cavalli & Prada, Dubai.

They are known for their luxurious and intricately embroidered creations and are the first choice of many of many of the high profile customers in Kerala including Mohanlal.

They have carved their own signature style infused with Indian inspirations and modernised minimalist approach. Let it be any occasion, Jithu Nithu Joseph can change the way you look in a matter of time suiting your taste and identity.